RainKraft

Project Overview
Client:RainKraft
Founder:Subha Chandrasekaran
Scope:Brand voice activation, multi-channel storytelling, social media content creation, client content support
About the Client

RainKraft is a leadership and personal growth platform founded by Subha Chandrasekaran, an ICF-certified coach with over 25 years of experience. Alongside coaching, Subha has also worked as a service provider helping clients with content like blogs, newsletters, and website copy.

Case Study

The Brief

When I started freelancing, I partnered with Subha to help both RainKraft and her clients. The goal was to strengthen RainKraft's digital presence and support her client projects with high-quality content and strategic communication.

The Process

Instagram Content Creation Designed posts, wrote captions, and managed posting schedules for RainKraft to build a cohesive, engaging online presence.

Podcast Branding Designed cover art for two seasons of the 'Small Talk With RainKraft' podcast and promoted it on Instagram to grow audience engagement.

Client Content Support Assisted with blogs, newsletters, website copy, and other content deliverables for Subha's clients, ensuring quality and consistency across multiple projects.

Multi-Client Management Delivered strong, polished content for multiple clients under Subha's guidance, contributing to their business goals while maintaining RainKraft's brand standards.

The Outcome

This partnership helped build a cohesive, engaging online presence for RainKraft, successfully launch and promote two podcast seasons, and deliver strong, polished content for multiple clients under Subha's guidance, contributing to their business goals.

Samarth Eldercare